We agreed that this project would not only scratch Connie’s podcaster itch, but it could help her process her grief in a gradual and meaningful way.

The questions you ask — and the order in which they are asked — determines how much time you’ll spend editing and whether, or not, you’ll engage (and retain) your listeners.

In podcasting, there are no second chances because there are way too many choices. Forty-eight million choices! A disappointed listener will never return to your podcast. Never.