7 Ways To Share Your Recording(s)

Whether you have a single audio file, a limited series, or a podcast that will be in production for multiple seasons, there are many ways to share your recording(s).

Before we get into that, however, let’s start with the big question: Why?

The most compelling reason to share is because you’ve made Something New. And the next logical step after making Something New is to Share It with the entire world (or maybe just with your mother).

It feels good to share. And you should definitely do that as soon as your project is done. If you wait too long, you risk hearing negative chatter from your self-confidence demons. And once they get started… well, just don’t let them get started. Don’t give them any chances to piss on your creativity bonfire.

Use the following list to help you decide on a sharing plan for your particular project. If you haven’t yet started recording, use this list to make a plan before you begin. That way, it’ll be in place when you finish your project, and you can start sharing immediately.

Websites

This is a no-brainer if you have your own website (unless you have a podcast that includes many episodes and seasons). These days, most website templates include options to add audio to your pages. Check online help articles for information about audio options in your hosting plan. If your hosting plan does not include an audio widget, you can store your files elsewhere (see below) and link to them from your website.

If you do not have your own website, think about offering your file to other websites. A website that features information or entertainment related to your subject might welcome the opportunity to feature your recording(s).

Blogs

Another no-brainer if you have your own blog. Again, these days most blog templates include options to add audio to your posts. Also again, if your blog site does not include an audio widget, you can store your files elsewhere (see below) and link to them from your blog post. (And yet again, this is not a good option for an entire podcast series. More about that later.)

If you do not have your own blog, think about offering content to other blogs. A blog that’s related to your subject might welcome the opportunity to feature your recording(s).

If you both have blogs, consider swapping content.

Social Media Accounts

So many choices:  Facebook, YouTube, WhatsApp, Instagram, LinkedIn, TicTok, Twitter, Medium. If you use any of those apps, you can notify your friends and followers about your progress—before, during, and after.

Community Radio Stations

Many small radio stations will broadcast programs from local producers. Especially if the content is related to people in that community. Contact information for the Program Director or General Manager is usually on the station’s website.

Cloud Storage Links

If you store your audio files in Google Drive, SoundCloud, or DropBox, you can create a direct link that you can then share with anyone. You’ll find instructions for that in the help section. Or look for an instructional video on YouTube.

USB Flash Drive

Easy-peasy! Copy your audio file to a small external drive and then hand it or mail it to the person/people you want to share it with.

Listening Party

Invite your peeps to a listening party. All you really need is enough comfy seating for everyone. But, if you want to get fancy, you could provide snacks and drinks. When everyone is ready to settle in, ask them to sit and listen. Afterward, you might want to facilitate a discussion about what they heard.

If you’ve created a podcast series, stay tuned. Next week’s post will be all about how to share your brilliant podcast with the world.

Chérie Newman

Chérie Newman has been an audio producer since 1986, including 12 years as an arts and culture producer at Montana Public Radio, an NPR-affiliate station.

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Podcast Distribution 101

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Remote Recording. Why You Need A Checklist